CleverConnect is one of the latest companies to join the illustrious Fosway 9-Grid. Recruitment Tech spoke extensively to Louis Coulon, co-founder of CleverConnect. ‘The old-fashioned way of looking at job ads and waiting for applications to come doesn’t work anymore’, he says. Watch the interview below.
Talent Experience platform
CleverConnect stands for the revolution in recruiting. With an innovative, future-proof solution portfolio, the European HRTech scale-up has secured 30 million euros in a financing round in October 2021. The company is already helping more than 2,500 companies digitise and optimise their recruiting process. The product portfolio includes a SaaS solution for time-shifted video interviews, intelligent career pages with AI, and a matching technology for resumes. Potential talents can thus be addressed and converted into applicants in an efficient and modern way.
“We help organisations understand who they are, their skills, their potential to hire the best people available.”
“We are a talent experience platform”, says Louis Coulon, the company’s co-founder. “We help companies that struggle with a talent shortage to hire the right candidates in three steps. First, it’s about attracting and engaging. Then it’s about building sustainable relationships with candidates and nurture them. Finally, we help organisations understand who they are, their skills, their potential to hire the best people available.”
‘The old-fashioned way doesn’t work anymore’
“There’s this big talent shortage and most companies and recruiters need to become creative in some way. The old-fashioned way of looking at job ads and waiting for applications to come doesn’t work anymore”, Coulon says. “We’re here to help them use all different tools and make it a right experience for each candidate and customise that experience. So that each candidate at the end finds the right jobs, applies and joins the company.”
Building the right journey
So what are the main benefits of using CleverConnect? “The first one is the fact that you have all the relevant modules to build the right journey within the same platform integrated through your ATS. So you don’t have to go to several providers. Which really conveys and delivers a seamless experience to the candidates and also ensures your recruiters are satisfied. Because they don’t have to go from one solution to another.”
“We also really look closely at retention. Which percentage of people that hired through our solutions actually stay more than one year?”
“The main KPIs we’re looking at is to improve the quality of applications, which means you hire a bigger percentage of the candidates you receive. We also really look closely at retention. Which percentage of people that hired through our solutions actually stay more than one year? That backs up our notion: it means it’s the right form of recruitment.”
Focus on automation
CleverConnect has really emphasised automating a lot of stuff for recruiters. “They don’t have to do a lot”, Coulon says. “Like a career site, for instance: the candidates get on the career site and they have their own experience. We then have our CRM that automatically nurtures talent. You just have the set up at the beginning and then some of the tools are very manageable by recruiters.”
Coulon and CleverConnect’s list of clients has gradually increased in recent years. “80% of our of our companies use our platform integrated with their ATS. Because we focus on companies that have thousand employees and more and staffing agencies, interim agencies and such. We also have some standalone clients.”
More acquisitions on the horizon
As far as the roadmap goes, Coulon has his eyes set on more acquisitions. In 2022, the company acquired German talent relationship management vendor Talentry. The pair wants to counteract the current shortage of skilled workers with the most efficient and advanced technologies. “For our roadmap, we also want to add relevant features to our platform and bring more value to our recruiters and candidates. We’re looking at doing one or two acquisitions, so we have more companies join the adventure.”
